JOIN transforms e-commerce video after video.
Because no brand should have to choose between selling and telling stories.
We believe that video is not a format.
It is a language: that of proof, of emotion, and of passage to action.
Our mission: to help brands speak this language where everything happens on their site, their app, as close as possible to the moment of purchase.
JOIN turns every piece of content into a video experience that's actionable, measurable, and designed to convert.
Since 2020, JOIN has been redefining the way brands sell online.
By transforming what they already own (their site, their app) into real areas of experience and conversion, where the purchase decision really comes into play.
With brands like L'Oréal, Nuxe or Petit Bateau, we have brought e-commerce into the video era.
Today, we support more than 300 brands in 27 countries, with more than 8 million monthly views on our Stories.
JOIN is not just a platform.
It is a conviction: that video is the universal language of modern commerce.
A way to sell, but above all to create lasting relationships between brands and their customers.
JOIN is a passionate team, fundamentally focused on product, creation and impact. And above all, a common desire: to shake things up, on video.
At JOIN, we are building the future of Video Commerce as a team.
Discover part of the team
Jonathan defines the vision and development of JOIN, with the belief that Video Commerce is redefining how brands engage and convert online.
Nicolas manages JOIN's product and financial strategy, with the ambition to build a solid and sustainable company where tech serves performance and simplicity.
Loïc manages JOIN's technical vision and product development. He makes sure to design a simple, robust and scalable tool, while cultivating a demanding and collaborative tech culture.
Pierre-Alexandre accompanies brands throughout the commercial cycle, from discovery to signature. He is committed to understanding their challenges in order to make Video Commerce a real performance driver.
Marine shapes the image of JOIN through videos, visuals and animations. It translates an innovative product into creative, coherent and video-centric experiences.
Melinda recruits the talents who make JOIN grow and ensures their development. She structures HR processes and animates the internal culture in a caring and demanding spirit.
talent?